DALLAS–(BUSINESS WIRE)–Announcing the launch of Trelly (https://www.trelly.com/), the real estate investing platform that enables users to buy and sell off-market residential investment properties directly from their phones, tablets, and computers.
Its new features, along with a growing number of users and listings, will help investors to scale their real estate investing businesses larger and more quickly.
This is something the real estate investing community says is important to them because increased investor activity—especially from institutional investors like Black Rock and other multinational giants—is making it more difficult to acquire the properties they need to scale their business and remain profitable.
“Investments flow to the greatest growth opportunities,” explains Trelly founder, Josh DeShong. “And because of both volatility in the financial markets and climbing inflation, real estate has become a much more attractive investment than ever. This increased investor activity means growing values but it also means more competition. So it’s critical to run your investing like a business, using every advantage you can find. And I believe Trelly provides a significant advantage over other acquisition and disposition channels.”
DeShong built the platform after years as a real estate investor himself. When he reached the point where he was conducting hundreds of transactions each year for his own investments, he saw the flaws in the traditional channels, such as direct mail, cold calling, Facebook groups, local meetups, and yard signs, to name just a few.
“It’s not that these channels were bad or didn’t work. It was just that they weren’t scalable without pouring in tons of manpower and capital,” he said. “That’s fine if you only want to do a few deals here and there, but if you want to scale your business, you have to operate more efficiently and profitably. I built Trelly to solve that problem, both for myself and for other investors.”
At its core, Trelly works like a B2B version of the MLS — a marketplace where sellers can list off-market properties for other investors to buy. These properties are exclusive to Trelly and cannot be found on the MLS — or anywhere else.
The company is focused on providing investors with opportunities, and creating the most streamlined and friendly process — allowing investors to save time, money, and energy on finding or selling their next investment property. Users can then simply enter their buying criteria and get notified whenever a property is listed that fits into their “buy box.” And the system automatically pulls data from official property records to help investors avoid risky practices like daisy chaining.
This free platform provides a more efficient and less costly channel for acquisition and disposition because the platform has a user base of active investors looking to buy and sell, and no Realtors are involved in the transaction.
Trelly can be accessed via the web at trelly.com, or through the Trelly app available on the iOS and Google Play app stores.
Trelly is the culmination of 15 years of innovative real estate development by CEO Josh DeShong, and was developed as a platform to help investors scale their businesses more effectively.
Over his career, DeShong has closed nearly $2 billion in real estate transactions. Josh is one of the top 50 real estate agents in the country and has received more than 100 production and volume awards.
Trelly is based on his experience as a real estate investor, as well as feedback from other investors all across the country, and the company is on a mission to democratize real estate investing for everyone.
The platform was developed under the guidance of Trelly’s CTO, Stephen Chiang. Prior to joining the team, Chiang served as a project manager at Microsoft and as a software engineer at Google, and he is also an active real estate investor himself.
Since the platform’s beta launch in just three test markets, Trelly has conducted more than 680 transactions with real estate investors for a total GMV of over $170MM. This proves there is a considerable demand for the service among investors.
DeShong says, “I’m excited about the impact Trelly will have for real estate investors who want to scale their businesses, but I’m even more excited about the ripple effect that Trelly will create in the economy as a whole for so many other people. The positive impact of the latter is incalculable.”